Tuesday, January 28, 2014

Social Media Helping to Make a Difference in our Community

The Worcester County Reserve Deputy Sheriff's Association is a non profit charitable organization that through private and corporate donations sponsors hundreds of worthy charitable causes throughout the region.  Last year, in partnership with Wachusett Mountain and the New England Revolution over 3,000 new and lightly used winter jackets were distributed to families in need across Worcester County to help keep them warm during the cold winter months.  For the Sheriff's Annual Food Drive together with the Worcester Sharks, WPI & the Friendly House over 25 tons of donated food items were collected and distributed helping over 2,000 families in need with a wonderful meal for theThanksgiving Holiday.   In addition, the WCRDSA has collected hundreds of toys for the Annual Holiday Rock Toy Drive to help less fortunate children and in honor of our seniors,  sponsors the Sheriff's Annual Senior Picnic. Attended by over 1,000 seniors, this special day provides our senior community with a wonderful day of fun, food and bingo.  All of these amazing charitable works are possible because Social Media helps to promote them:


https://www.facebook.com/pages/Worcester-County-Reserve-Deputy-Sheriffs-Association/14691603873852





Worcester County Sheriff Lew Evangelidis & soccer star Diego Fagundez of the 
New England Revolution on Channel 5 Eye Opener for the 
Sheriff's Annual Winter Coat Drive




Sheriff's Annual Winter Coat Drive
Providing over 3,000 Winter Jackets to families in Need




The Sheriff's Annual Food Drive fed over 2,000 families
in need for the Thanksgiving Holiday
Annual Senior Picnic attended by over
1,000 from our senior community



Each year the Reserve Deputy Sheriff's Association is honored to help those in need.  In today's world, Social Media is a MUST to help creatively continue and expand these charitable programs which rely entirely on donations and volunteers to help make a difference for so many in our community.

As the Director of the Worcester County Reserve Deputy Sheriff's Association, my hope is this blog will help to champion that effort.  I have already found a link that provides GREAT ideas that will help the WCRDSA promote its good works and I hope to find many more in my on-line travels: http://socialmediatoday.com/mac-ocampo/1917436/how-non-profits-can-leverage-social-media-marketing 
   
                                                        

                                                    



Kimberly's Personal Blog Post #1

5 comments:

  1. Sounds great! Did you try connecting the Facebook, Blogger and the website.

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  2. Hey Kimberly, Great job on the first post! It sounds like you are doing very important work. You are right to realize the tremendous potential that social media could bring to your work. I hope it works out for you and the entire team!

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  3. Great post! It is awesome that you will be applying what we go over in class to your professional life. The link that you included to socialmediatoday.com is a great resource that we can use in furthering our knowledge of the uses of social media. As we've already learned about the groundswell, generating engagement and forming strong bonds with your audience is the first and most important step of using social media to make a difference for your organization. It appears as though the Worcester County Sheriff's Department is already well under way in establishing these genuine, profitable relationships.

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  4. Hi Dushyanthi, Arielle & Madeleine,
    Thank you so much for all your comments and feedback. Social Media does play an important role for our organization in order to help those less fortunate in our community and thank you Dushyanthi for your suggestion, I did connect the blog over to FB!

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  5. Thanks Kimberly, great post! It is really true that social media is very important, especially for the non-profit, letting people know that you are there, and willing to help is how non-profit survive. Social media can help the community become bigger and closer!

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